ADC Blackfire Entertainment in exclusive discussions to join Asmodee Group

The Asmodee Group has announced today that it has entered into exclusive discussions to acquire ADC Blackfire Entertainment, a longtime partner.

Founded in 1999, Blackfire is present in 3 markets and distributes collectible card games, toys, boardgames and pop culture products.

The synergy between Asmodee’s catalogue and Blackfire’s operations in Czech Republic and Romania creates a great opportunity to improve the supply of games, from the Asmodee Group studios and from all Asmodee partners, directly into these markets.

The acquisition of the newly developed, high-quality operations of Blackfire Germany will allow Asmodee to offer an even better service to vendors and customers in Germany and all over Europe.

“We are delighted to welcome Blackfire to the Asmodee Group. We have been working with them as partners for many years. We have always shared the same passion to provide our audiences with great games and entertainment experiences. Today the combination of Asmodee’s and Blackfire’s highly seasoned and professional teams will enable us to strengthen our operations and presence in Europe. Our key objective is to continuously offer the best products and services to our communities, consumers and retail partners.” said Stéphane Carville CEO of Asmodee Group.

 “We have been successfully building Blackfire for almost 20 years and a good part of this path has been with Asmodee as a great partner. We are now happy to announce the next step in our relationship, a merger which I have no doubt saying will create an awesome synergy of experience, brands and products. Our ultimate goal and vision to deliver the best entertainment to kids, families and fans of games is going to be much easier to fulfill. We are looking forward to write the next great chapter of our story.“ Said Martin Polak, CEO of Blackfire Czech Republic.

 “Over the years both companies have become key players in their segments of the games industry – and now we are taking the next step forward to grow best in class, combining a comprehensive assortment of distributed titles and owned intellectual properties with state-of-the-art logistics and customer service. I am sure this will create game-changing synergies from which customers will benefit greatly.” Said Alexander Dubynski, CEO of Blackfire Germany

 “I am thrilled that over just a couple of years Blackfire Romania, our youngest branch, has become one of the biggest distributors of toys and games in Romania and the preferred partner for major manufacturers and licensors. This merger will yield great synergies and benefits in the years ahead .“ Said Loredana Orzață (Dobraniș), CEO of Blackfire Romania

About Asmodee
Asmodee Group is a leading international games publisher and distributor with operations located in Europe, North America, and China. Asmodee’s best known titles, either published or distributed on behalf of key publishing partners, include Catan, Ticket to Ride, Splendor, Dobble/Spot it!, Star Wars: X-Wing, 7 Wonders, Dixit, Takenoko, Abyss, Timeline, Jungle Speed, The Werewolves of Miller’s Hollow. In some European countries, Asmodee also distributes trading card games such as Pokémon, Magic, Yu-Gi-Oh! Asmodee has headquarters in Guyancourt, France.

About Blackfire
ADC Blackfire Entertainment is a pan-European distributor with branches in Germany, Czech Republic, and Romania. For nearly 20 years, Blackfire has carried a wide selection of high-quality products from renowned manufacturers and licencing partners such as Hasbro, The Pokemon Company, Konami, Disney, Nickelodeon, Cartoon Network, Giochi Preziosi, Rainbow, Jazzwares, Funko, Moose, IMC, Asmodee and many others, to thousands of retail customers all over Europe. Each Blackfire has become one of the key players in its segment. In 2018 Blackfire Germany moved to a new 6000m2 warehouse, one of the largest in the games business for hobby stores.

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